I don't eat much bread because everyone in my house is gluten free and gf bread is frankenfood in my opinion.
But if I do get real bread, butter is all I need. Bread and butter. Perfect.
As for the selections, I've gone with Orange marmalade because my granddad always had it and it reminds me of being at his house. Also lemon curd because its another thing from childhood. I like it cheap and fluorescent yellow. And strawberry jam. But that's more of a scone thing, imo.
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I don't know, man. I just don't know.