Vigilans wrote:
Indeed it is. It is something that did exist though; Aunt Jemima used to look pretty well stereotyped..
I think they changed this around the time that Darkie became Darlie. I read somewhere that in their Chinese product label it still means "Black Man toothpaste" or something
I think this ad does illustrate WilliamWDelaney's point that, though still extremely racist, there was a degree of affection for the stereotypes being represented.
The idea that that sort of "affectionate racism" could serve as a starting point for changing people's attitudes is an interesting one.
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If life's not beautiful without the pain,
well I'd just rather never ever even see beauty again.
Well as life gets longer, awful feels softer.
And it feels pretty soft to me.
Modest Mouse - The View